Doori AI E-commerce Lifestyle App
Doori AI is an AI-powered e-commerce lifestyle application designed to deliver a personalized shopping experience. The app helps users discover products tailored to their preferences while combining convenience, style, and intelligent recommendations in one seamless platform.
App
Design
About the Project
Project Goal:
Design a lifestyle e-commerce app that uses AI to simplify product discovery and create a more personalized, engaging shopping journey.
Scope of Work:
Mobile app UX/UI design
AI-driven product recommendations
Product discovery, detail, and checkout flows
Visual system for a modern lifestyle brand
Target Audience:
Lifestyle and fashion shoppers
Users looking for personalized shopping experiences
Mobile-first e-commerce users
The Problem
Traditional e-commerce apps often show the same products to all users, leading to information overload and poor discovery. Users struggle to find products that match their taste quickly.
The Solution
Doori AI improves the experience by:
Using AI-based recommendations tailored to user behavior and preferences
Reducing browsing time with smart suggestions
Creating a smooth, guided shopping flow
The app helps users discover relevant products effortlessly while keeping the experience intuitive.
Visual Identity
Color Palette:
Modern, lifestyle-focused tones
Subtle accents to highlight recommendations and actions
Typography:
Clean, contemporary typefaces
Clear hierarchy for easy scanning
UI & Interaction:
Card-based layouts for personalized feeds
Smooth transitions and micro-interactions
Minimal UI to keep focus on products
The Results
Delivered a personalized and engaging shopping experience
Improved product discovery and user satisfaction
Reduced browsing friction through AI-driven suggestions
Created a scalable design for future AI features